Author: Cheri Lucas

WordPress Foundation: An End-of-Year Snapshot

Howdy! The WordPress Foundation filed taxes for 2012 recently, and we’d like to talk about how we pursued the Foundation’s charter to educate the public about WordPress and supported opportunities for people to get involved in web publishing and open source projects across the globe.

In 2012, the WordPress Foundation provided support and guidance for a total of 67 WordCamps, organized by volunteers in communities all over the world. There were 22 WordCamps in cities or countries that had never had a WordCamp before — exciting! The WordPress Foundation supported 43 WordCamps by acting as their legal and financial entity in 2012. Not only does this provide legal protection in case an organizer is sued, but it also makes it possible for anyone, no matter what their financial situation, to organize a WordCamp, and protects organizers from getting into tax trouble with their respective governments.

Of the Foundation’s total revenue, the majority related to WordCamps that used the WordPress Foundation as their financial entity (43 in all):

  • $345,020 — Corporate sponsorship donations to WordCamps (59% total revenue).
  • $228,132 — WordCamp ticket sales (39% total revenue).
  • $9,343 — Individual sponsorship donations to WordCamps (1.6% total revenue).
  • $3,298 — Donations unrelated to WordCamps (0.6% total revenue).
  • $528 — Royalty income (0.09% total revenue).

Total Foundation’s expenditures equalled $580,161, as detailed below:

  • $525,361 (91%) related to WordCamps that used the WordPress Foundation as their financial entity.
  • $32,741 (6%) related to WordPress.tv content production.
  • $22,059 (3%) related to operational expenses.

Unsurprisingly, major WordCamp expenses were concentrated in venue and food & beverage.

Expense

Percentage of total expense

Average
Food & beverage, including after-parties and speaker events $216,003 41% $4,214
Venue rental $150,347 29% $3,348
Event tees and other swag* $93,208 18% $2,163
Travel scholarships** $26,952 5% N/A
Printing & signage $19,276 4% $448
International WordCamp grants*** $7,054.47 1% $164
Furnishing rentals $6,390.79 1% $149
Insurance $5,280.98 1% $123

*  Classified as advertising and promotion on tax documents.

** The WordPress Foundation occasionally provides travel scholarships to commit-level contributors who require assistance to travel to WordCamps and speak. Also, in 2012, the WordPress community organized its first Contributor Summit, which included approximately $20,000 of travel scholarships for attendees who could not afford to attend the summit otherwise.

*** The WordPress Foundation helped some 2012 WordCamps that didn’t use the Foundation as their financial entity by forwarding corporate sponsorship payments from companies unable to send them money directly.

The WordPress Foundation also supported the publishing of 431 videos from WordCamps held in 2012 to WordPress.tv by providing video camera kits to WordCamps. These kits include an HD camcorder, tripod, external microphone, SD cards, and a hard case for shipping. We covered the cost of shipping the video camera kits from WordCamp to WordCamp and added seven video camera kits to our collection: two new kits in the US (for a total of eight kits in the US), three in Canada, and two in the EU. 445 WordCamp videos were posted to WordPress.tv in 2012, almost double the number from 2011.

The total expenditure of this program was $32,741:

  • Video Kit Shipping: $6,526
  • Video Kits & A/V Equipment: $9,605
  • Video Processing or Videography: $16,610

Major Foundation operational expenses included:

  • Legal and accounting fees: $7,115
  • Paypal fees: $6,648
  • Meetup.com dues for WordPress meetups: $4,500
  • Banking fees (which allow us to execute international wire transfers): $2,341

We hope to publish 2013 data sometime in the first half of 2014. We’re so happy with the way the WordPress community is growing!

WordPress.tv in 2013: Video Selections

There’s always something new on WordPress.tv, from keynote presentations to behind-the-scenes looks at recent WordCamps all over the world. Here, we’ve compiled some great videos uploaded this year, primarily of first-time presenters at WordCamps. You’ll find an assortment of topics, so dive in — there’s something for everyone.

Kronda Adair — WordCamp Portland 2013
WordPress DevOps Power Hour
Kronda introduces Capistrano, what you can do with it, and what it takes to get started using it. She also provides starter resources to help you get going with automated deployments.

Nicole Rose Dion — WordCamp Reno-Tahoe 2013
Integrating Social Media Into WordPress
Nicole discusses how to make it easy for visitors to engage with your site socially, and how to make sure you’re tracking everything with Google Analytics.

Mark Tilly — WordCamp Reno-Tahoe 2013
How Content Curation Makes You a Better Writer
Mark covers the essentials of content curation and explains how, with regular practice, this type of content can enhance your site and improve your own writing.

Steph Yiu — WordCamp Providence 2013
VIP Tools for Writers and Editors
Steph’s presentation shares plugins an editorial team at a small publication can use to get the VIP treatment.

Kyle Unzicker — WordCamp Grand Rapids 2013
My First 414 Days as a Freelancer: A Retrospective
Kyle’s talk is a straightforward and candid retrospective of the first 414 days as a freelancer.

Alison Barrett — WordCamp Phoenix 2013
Advanced Actions and Filters
In this session, Alison talks about actions and filters, and covers some lesser-known yet useful WordPress hooks. She discusses creating and using your own hooks when making theme frameworks, parent themes, and plugins.

Michelle Weber — WordCamp Phoenix 2013
Zero to Hero: Customization, Content, and Community
Michelle offers an overview on getting started on WordPress.com, covering site customization, creating content, and becoming part of the blogging community.

Andrea Tetrault — WordCamp Winnipeg 2013
Ride. Write. Repeat.
Andrea talks about blogging on WordPress within her niche and the relentless use of social media.

Lindsay Branscombe — WordCamp Providence 2013
Navigating the Forest of E-commerce: A Guided Tour
Here, Lindsay talks about developing an e-commerce site.

Interested in upcoming WordCamps? Browse the WordCamp schedule. Don’t see your city on the list? Check out what it takes to become an organizer.

Making WordPress: How to Get Involved

WordPress is an Open Source project, which means there are hundreds of people all over the world contributing to it — they work on code, provide support, do translations, organize events, write documentation, review plugins and themes, and are involved in many other projects.

Contributors are grouped into teams, and each team has a site on make.wordpress.org to communicate with others and share updates about what they’re working on. Want to get involved in the WordPress community but not sure how or where to start? Start your search at make.wordpress.org, where you can follow these official team blogs and WordPress developer resources.

WordPress contributor teams at a glance

Accessibility: This is the site for the WordPress accessibility group, dedicated to improving accessibility in core WordPress and related projects. To get in touch with the team, use the contact form. They’re also seeking WordPress users to join their Working Group — from assistive technology users and users with disabilities to developers who have experience in the field of web accessibility. You can tweet the team @WPAccessibility or join the weekly chat on Wednesday at 19:00 UTC in #wordpress-ui on Freenode.

Community: This blog of the WordPress community outreach team is dedicated to growing and strengthening the WordPress contributor community. The group strives to improve the contributor experience with projects like the welcome wagon, mentorship programs, and diversity initiatives. If you have a question about one of the team’s projects, use the Ask a Question form.

Core: Interested in what the core development team is working on? Here, follow the team’s progress with weekly meeting agendas, project schedules, and updates. To learn how to get involved with core, the core contributor handbook offers resources on contributing with testing and with code, best practices and coding standards, and tutorials and guides. You’re welcome to attend weekly developer chats to keep up with what’s happening (Wednesdays at 20:00 UTC in #wordpress-dev on Freenode), though the agenda is generally limited to discussion by active contributors.

Documentation: This site is the hub for all things documentation — the WordPress Codex (the online manual for WordPress), developer handbooks and other projects, and best practices. The team’s weekly chat is on Thursdays at 20:00 UTC in #wordpress-sfd.

Events: The events blog is the nerve center for events-related news and updates, including WordCamp and WordPress meetup announcements, WordPress.tv moderation discussions, and general event planning and guidelines. Join in on weekly chats in #wordpress-events (check the site’s sidebar for times). (You can also learn about organizing a WordCamp or getting involved with WordPress.tv, too.)

Meta: The meta blog is for announcements and resources by (and directed to) the developers of the WordPress.org website.

Mobile: This development blog for all the official WordPress apps (iOS, Android, Windows Phone, and BlackBerry) compiles dev chat summaries and project updates. For developers itching to get involved, the best place to start is the mobile handbook, which gives instructions on how to get set up with any app environment. You can also join the team in #wordpress-mobile on Wednesdays at 8:00 am PST to learn about the status of mobile projects and how to contribute.

Polyglots: The polyglots site is for translators working on the latest releases of WordPress, and the blog to follow if you’re interested in contributing language support.

Plugins: If you’d like to keep up with announcements and read resources for WordPress plugin developers and the Plugin Directory, this P2 is for you!

Support: The Supporting Everything WordPress site is for people who wish to make WordPress Support the best it can be and to help improve support in the forums, codex, and IRC. (To clarify, this site is *not* the place to go if you seek support for your own site — the WordPress.org Forums are the best place for this!) The weekly chat is on Thursdays, 20:00 UTC, in #wordpress-sfd.

Themes: This is the space for the theme review team, who reviews and approves themes submitted to be included in the Themes Directory. The team also maintains theme review and testing guidelines and educates the theme developer community on best practices. If you’d like to dive in, check out the How to Join WPTRT page. If you have questions about theme review guidelines or best practices, ask on the mail-list.

UI: Here, you can follow along and chime in on project updates and big-picture discussions of the WordPress UI design and development team. Weekly UI chats are Tuesdays at 19:00 UTC in #wordpress-ui.

Updates: This blog is a space for the reps of the WordPress teams above to post weekly updates on project activity for the week, as well as to discuss notable changes to the WordPress project to keep all contributors in the loop. Refer to the site’s sidebar for the schedule.

With nearly a dozen teams contributing to WordPress in different ways, there are many ways to get involved, depending on your background and interests. So, follow along and subscribe to the sites that interest you, and check out this list of team reps to see who’s currently representing a particular team.

WordPress Meetups

In our October update, we mentioned the WordPress Foundation has an official Meetup.com account through which it covers costs of organizer dues.

As of this month, 23 meetups are now under this central account.

There’s a lot of cool stuff in the works for the Meetup.com Program:

  • Making WordPress Events is a discussion forum for WordPress event news and updates, as well as an online resource for organizers and volunteers (including, most recently, a series on meetup best practices).
  • Buying and sending out items like projectors and video cameras to meetup groups that need them.
  • A variety of training sessions, with the help of the Support and Community teams, to bring professional WordPress education to more people. As curriculums are tested and approved, they will be available online for use by meetup groups running official training sessions.
  • A core team of volunteers to work on meetup guidelines for organizers.
  • Other plans to expand the program, from a monthly email that suggests and provides possible content to groups, to meetup starter packs with fun stuff like flyers, table signs, buttons, stickers, sign-in sheets, and a T-shirt for a new organizer to wear to their first meetup.

As you can see, 2013 is already a busy year for WordPress meetups. We expect more groups to join in this spring — if you’re looking to add your meetup group to the WordPress Foundation account, please visit and follow along at Making WordPress Events for what’s happening with meetups.